Socio-Cultural Environment – Monster Beverage Corporation

  1. Identify Domestic and Global Environments (countries) that are in opposing cultural clusters (as identified in International business: theory and practice) identify which cluster(s) your two countries fit.
  2. Identify the socio-cultural parts of each country as related to business for your company. You will need to examine these with the aid of Geert Hofstede (see required readings).
  3. Identify and discuss the various socio-cultural aspects of each country. Do they differ? How? What are the similarities?
  4. How would these factors affect your company’s business in your Domestic and Global Environments?

Instructions: (See Attachments also.)

  • Research requirement: minimum 2 credible sources including at least one source from your readings.
  • Minimum page requirement: 2-3 pages in APA format: (NOTE: Do not write in first person.)
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